Social Media Marketing Melbourne

Give people a clearer picture of your business. We plan and create social content that shares your expertise, shows your work and gives customers a reason to stay interested.

A consistent presence with something useful to say

Social media is often where people look for a more human view of a business. They want to see the work, understand the people behind it and get a sense of whether your approach fits their needs.

Front Made helps service businesses turn that opportunity into a practical content programme. We connect topics, writing and visual design with your brand, rather than fill a calendar with posts that could belong to anyone.

Your team’s knowledge and real business activity provide the substance. We help shape that material into content suited to your audience and the platforms included in your scope.

OUR SERVICES

How we can help

What we bring to your social presence

Channel and audience planning

Choose where your effort belongs. We review your audience, business goals and existing channels before recommending priorities. Each selected platform should have a clear role, with a manageable plan that reflects your capacity to supply information and engage.

Content themes and calendars

Create a programme with variety and purpose. We plan topics around customer questions, service explanations, completed work and business insight. A shared calendar makes upcoming content visible and gives your team time to provide material and feedback.

Post writing and editing

Sound like your business. We turn your expertise and updates into clear captions, post copy and relevant calls to action. Writing is adapted to the context and audience, with factual details and sensitive claims checked through your approval process.

Branded social graphics

Make your content recognisable without making every post identical. We design graphics using your typography, colours and visual system. Layouts prioritise readable messages and suitable platform formats, giving educational content and service information a consistent presentation.

Short-form video content

Bring useful moments from your business into motion. We can plan short videos and edit suitable supplied footage into agreed formats. Filming, travel and specialist production are scoped separately, with captions and clear messaging considered during planning.

Scheduling and publishing

Keep approved content moving through a defined workflow. We organise scheduled publishing for the agreed channels, checking copy, artwork and destinations before release. Responsibilities for approvals and time-sensitive posts are established so nothing relies on assumed sign-off.

Community response planning

Set expectations for how your business responds online. We can develop reply guidance and escalation processes for common questions. If active monitoring is included, the channels, coverage hours and responsibilities are specified rather than implying round-the-clock support.

Performance review

Learn which content earns useful attention. We review available engagement, audience and website-action data in relation to each channel's purpose. Findings guide future topics and formats, with care not to confuse high reach with meaningful customer interest.

01.

Understand the audience

02.

Plan the content

03.

Create and publish

04.

Review and refine

Process​

How our social media process works

We build a repeatable rhythm for planning, creating and reviewing content. Your team knows what is coming, what input is needed and how posts move from draft to approval.

FAQs

Social media marketing frequently asked questions

The right social programme depends on your audience, content and capacity. These answers explain how planning, production and publishing can work together.

That depends on who you serve and how you can contribute useful content. We assess the role of each platform rather than recommend being everywhere. The final scope identifies the channels we will support.

Social media scope and investment

Our Best Prices For Clients

Local Essentials

For businesses that need their local search foundations maintained consistently.

$450/ Per Month

Initial setup: $350

Popular

Local Growth

For businesses ready to improve their service content and build a more useful local presence.

$750/ Per Month

Initial setup: $450

Local Plus

For businesses ready to improve their service content and build a more useful local presence.

$1,100/ Per Month

Initial setup: $550